Home ownership remains financially attractive.
15.01.2026Home ownership will remain one of the safest and most attractive invest-ments in 2026. Anyone who decides to buy a house or flat today will benefit from stability, individual design and long-term value appreciation. We show you where investments are particularly worthwhile and why now is the right time.
According to Raiffeisen Schweiz, condominiums in tourist regions are particularly interesting. Prices there rose the most last year.
Upward trend continues
Last year, prices for single-family homes rose by 5.7 per cent and for condominiums by 3.8 per cent across Switzerland. Owner-occupied resi-dential property therefore not only guarantees security and individuality, but also attractive returns on the capital invested.
“In contrast to the rental market, where rent growth has recently slowed somewhat due to declining immigration, price momentum in the owner-occupied housing market, which is more strongly influenced by domestic demand, remains high,” explains Fredy Hasenmaile, Chief Economist at Raiffeisen Switzerland.
Prices for single-family homes in Bern and eastern Switzerland have risen particularly sharply.
In 2025, prices for single-family homes rose most sharply in the Bern re-gion (+8.0%) and eastern Switzerland (+6.9%). In north-western Switzer-land (+3.0%), however, the increase was significantly less pronounced.
In terms of condominiums, prices rose most sharply year-on-year in Central Switzerland (+6.7%) and Eastern Switzerland (+4.3%). In the Lake Geneva region (-0.5%), prices for condominiums fell slightly com-pared with the previous year.
Price dynamics particularly high in tourist communities
House prices rose most sharply in the centres (+5.4%) and in tourist communities (+5.3%) over the past year. In urban centres, they rose the least, but still significantly, with an increase of 4.5 per cent. In the condo-minium segment, tourist communities recorded the strongest price in-creases at 4.6 per cent.
Scarce supply makes it difficult to find high-quality properties
Investing in owner-occupied residential property therefore remains financially attractive. Home ownership also gives you the freedom to design your living environment according to your own ideas and provides security. However, finding a high-quality property in the current market environment is not easy. Serious advice from a trustworthy and competent brokerage firm makes the search easier.
This is currently giving rise to attractive new construction projects in Central Switzerland that meet the highest standards and promise to in-crease in value in the future.
- The Nest Horizon, Unterägeri – Modern architecture, prime location, lake view.
- Lake Pavilion, Zug – Elegant living with potential for long-term value appreciation.
With our office in St. Moritz, we know the vacation-home market firsthand. Benefit from our expertise and network.
Contact us now for a personal consultation at any of our locations: Küsnacht/Zurich, Zug, Lucerne, St. Moritz and Pfäffikon/SZ.